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Self-Publishing Success Course

4 weeks

Aimed at:
All Levels



This course has no available dates.

Course Overview

So, you’ve completed your novel or non-fiction book and you’ve polished and edited it to a high shine. Maybe you want to bring your book to market without following the traditional route of agent queries – or maybe you’ve tried that route and are simply being overlooked in a crowded market of ‘slush pile’ submissions. This course will give you all the skills and information you need go indie. The exercises and feedback will be tailored to your own book and genre, with an experienced and bestselling self-published author to guide you through the process step-by-step.

This online course is designed for authors who are interested in self-publishing. Whether you are a first-time novelist, a non-fiction author, or a seasoned writer wishing to self-publish your backlist, this course will teach you all you need to know about self-publishing for profit.

Click here to see Jo's video clip introducing this course and explaining how it will help you achieve your publishing dream!

We have had some tremendous feedback on the course:

You’ve cemented some of what I knew and I’ve learned a lot of new things. It’s been fantastic. I will definitely recommend this course to anyone I meet... I feel a lot better prepared to move forward and finally stop editing my damn book (a lot more confident and excited too)'  C. Michaels

You have covered so many important aspects pertinent to preparing a book, what to write, how to perceive the best way to get noticed - all of it necessary. This course is brilliant and I'll be recommending it to anyone who asks 'what was it like?'Newbie'

This course has been brilliant. ..I know where the hard work needs to go. I feel I've learnt a lot and I'm looking forward to trying out new techniques. I've really enjoyed this little adventure :)  Jillybean

You can see Jillybean's blog on the course here 

Course Syllabus

Week One - On Your Marks...

Self-publishing has moved on dramatically since the dark days of vanity publishing and boxes of books under your bed that you can’t possibly sell! This session is designed to introduce you to the new world of self-publishing, with all the technical jargon explained. What is the difference between a mobi file and an epub, and why do you need to know? What does KDP stand for? What is assisted self-publishing and how much does it cost? By the end of Week One you will have a complete overview of self-publishing, and a clear understanding of your place within it and what you can expect to achieve.

Week Two - Get Ready

Now it’s time to get your own book ready for publication. Have you made sure it’s as perfect as possible? What about editing and proofreading? Learn about Beta Readers and how to find them. One of the most important marketing tools you will ever have is your book’s cover – learn what makes a great cover and how to avoid cover mistakes. Formatting, cover design, typesetting, POD publishing, and pre-launch activities such as Press Releases and organising blog tours are all covered in Week Two. By the end of this session you will be fully prepared to take the plunge and begin tackling the technical aspects of publishing your book.

Week Three - Go!

This week you will find out how to upload your ebook to Amazon, including a step-by-step guide to the KDP platform. We will look at how to set your price, Amazon categories, what is meant by ‘meta-data’ and how you can make yours brilliant, and learn how to write that all important book description and sales copy. By the end of this week you will have everything you need in order to press ‘Publish’ and launch your book out into the world. Get the Champagne ready!

Week Four - Now The Hard Work Starts

In Week Four we will discover what happens after publishing – just how do you get people to find your book, let alone to buy a copy? Using real figures and examples from top-selling authors, you will build your own personal marketing plan to take you to success – with this book and the next!

Course Tutors

Joanne Phillips

Joanne Phillips is an Amazon bestselling, award-winning author of contemporary mysteries, romantic comedies, and women’s fiction. She has a Masters degree in creative writing and is a high-profile indie author, and a champion of quality in self-publishing. Joanne lives in rural Shropshire, England, with her husband and young daughter, and divides her time between writing and finding creative ways to avoid housework. Joanne can be found at   where she blogs about writing, publishing and all things books

Course Feedback

Here's feedback from our course users.

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Customer Reviews
Review of Self-publishing success10th February 2017
By Thomas Garbutt
Enjoyable course - very helpful to have the notes and some recommendations for how to market the book. Of particular use were the suggestions for reputable self-publishers as I have always been a lit ... read more..
Enjoyable course - very helpful to have the notes and some recommendations for how to market the book. Of particular use were the suggestions for reputable self-publishers as I have always been a little suspicious! Jo (tutor) was very cheerful, very encouraging and gave useful feedback. This is my first WW course and I would do another.

How our online courses work

Our courses are hosted on our own community site, The Word Cloud, which is a very friendly, intuitive and supportive writing community.

The tools and environment are very intuitive and easy to use: you won't have a problem. Each week, courses will include:

• A video introduction
• A written 'lecture'
• Interactive classroom discussion
• A writing exercise on the week's topic
• Feedback on your homework

All the course material can be accessed at any time of day or night. If you miss a few days, it will be easy to catch up. You are also warmly encouraged to interact with fellow-students - offer advice, give feedback and make friends. Find out more about how our courses work here.